More AOL Google deal details
Written by googlecrumbs //
Friday, December 23rd, 2005
Topic: Google Corporate
Time Warner’s AOL and Google to Expand Strategic Alliance
A few quick points about the AOL Google deal:
- Creating Global Advertising Partnership
- Google to Invest $1 Billion for a 5% Stake in AOL
- Companies to Collaborate on Online Video Offering and Make More AOL Content Available to Google Users
-
Google Talk Instant Messaging Software to Communicate With AIM Users
The agreement’s broad range of new features for users and advertisers include:
- Creating an AOL Marketplace through white labeling of Google’s advertising technology - enabling AOL to sell search advertising directly to advertisers on AOL-owned properties
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Expanding display advertising throughout the Google network
- Making AOL content more accessible to Google Web crawlers
- Collaborating in video search and showcasing AOL’s premium video service within Google Video
- Enabling Google Talk and AIM instant messaging users to communicate with each other, provided certain conditions are met; and
- Providing AOL marketing credits for its Internet properties.
More insightful details about the Google AOL deal can be found in the Google Press Centre seciton.
http://www.google.com/intl/en/press/pressrel/twaol_expanded.html
